First of all, Miuccia expanded range of products, adding more leather accessories and clothing. It took a lot of time, because such things are not made overnight. The first Prada Prada clothing collection (and developed its own Miuccia) was introduced in 1988. The public perceived it to cheer. Thus was born a new brand, displacing Fratelli Prada Prada.
One of the features of the brand Prada Prada is a desire to preserve tradition. Thus, all products are manufactured exclusively expensive. When required to create a line of inexpensive youth clothes, it was decided not to dilute itself Prada Prada, but to create a new brand – so in 1992 there was a brand Miu Miu.